New members

[New member] The Knights

The Knights is a Taipei-based FIBA 3x3 basketball organization. It operate at the intersection of sports, lifestyle, media, and brand marketing, using basketball as a platform to create cultural impact and commercial value. Its mission is to elevate Taiwan basketball talent to the global stage while building a new model for sports-driven business and culture in Asia.

The Knights core activities include:

  • Professional 3x3 team competing in international FIBA events
  • Brand partnerships and sponsored activations
  • Content production and storytelling (digital + live events)
  • Community engagement through basketball events and programs

Since it's creation in 2024, The Knights have generated millions of organic views across social media and live events across Millenials and GenZ, positioning the team as a performance-driven marketing engine powered by athletes, audience, and content. The organization also collaborate with brands to deliver high-impact activations, authentic engagement, and measurable exposure, both online and offline.

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