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CHANEL INC.
General Information
CHANEL INC. - 英屬開曼群島商香奈兒精品股份有限公司台灣分公司
David RAYMOND, Managing Director 雷大為 執行董事
7F, N°44, Chungshan North Road, Section 2, Taipei
台北市中山北路二段44號7樓
Tel:+(886-2) 2181-9555
Fax:+(886-2) 2181-9550
Profile
Activity Sector: Luxury goods
Staff in Taiwan: 400
Foundation: 1991
Legal Status: Branch office
Activities
Company Overview: Designer, visionary, artist, Gabrielle ‘Coco’ Chanel reinvented fashion by transcending its conventions, creating an uncomplicated luxury that changed women’s lives forever. She followed no rules, epitomising the very modern values of freedom, passion and feminine elegance.
Mission: “Fashion passes, style remains… “ This simple statement captures the essence of her revolutionary contribution to culture. Chanel continues, after almost a century, to inspire women of all ages all over the world with its timeless modernity.
Products: From the little black dress to the tweed suit, the quilted handbag to the two-tone shoe and camellia brooch, the perfect red lipstick and the world’s best-selling fragrance N°5, the list of Chanel’s innovations is unparalleled. Chanel has continued this glorious heritage of creation, playing fearlessly with Coco’s radical legacy, offering a vision for the future of the House that is as memorable as its past.
Taiwan: Chanel established a local branch office in 1990 to manage and develop the luxury market in Taiwan. The business operates 5 Fashion Boutiques in the 3 major cities of Taipei, Kaoshiung and Taichung together with 4 Watches & Fine Jewelry Boutiques in Taipei and Kaoshiung. The first Watches Boutique opened at Taipei 101 in October 2009. Chanel Watches can also be purchased through a selective network of authorised Watch dealers.
The Fragrance & Beauty Division operates 40 cosmetic counters within the leading Department Stores across all cities in Taiwan. The first Fragrance & Beauty Boutique opened at Taipei 101 in December 2009.
ADVERTISING
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